What would it mean to your business if you increased your win rate for strategic opportunities?
How much would your revenue increase if you won 5% more Strategic Opportunities? How about 10% more? Many sales organizations have recognized that the gain would be very significant, and have tried to address this through a variety of opportunity planning methodologies. However, the traditional approach ignores a very important fact: Opportunity planning doesn’t increase your win rate, Strategic Opportunity Execution does.