The Number 1 Reason Sales Technology Initiatives Fail
Take a moment away from your packed day of customer calls to imagine with me… (Trust me). Think about some of the technological devices you used today. The list probably included: a computer of some sort, a smartphone, and possibly a digital touch watch. Now imagine your life without any of these items. Tough? That would probably be an understatement. Most of us, if not all, would be completely turned upside down in the way we work and communicate with each other. That my friends— is the power of technology. It is constantly evolving and constantly changing the world around us.