Category: White Papers
Sales Capital Management: Enabling New Sales & Go-To-Market Strategies (white paper)

Sales Capital Management: Enabling Sales & Go-To-Market Strategies

When the VP of Sales falls short of expectations, they aren’t the only one who feels the effects. It can create a ripple effect that impacts the entire business. For instance, if financial goals are not met, a company can be cornered into budget cuts and layoffs, stalling future progress of the business. Effects can even be felt outside the company walls. Customer relationships can suffer due to the constant revolving door of sales leaders, exhibiting a lack of consistency and stability within the company. But can a company’s success or failure really be attributable to a single person? The bigger issue is not the leadership change, but the side effects that can come with it. To understand why a qualified VP of Sales is likely destined to see an early exit and leave a struggling company in their wake, we first need to identify the root of the problem.

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7 Best Practices of Top Sales Hunters to Increase New Account Sales
Account Acquisition with Top Hunters

What would a 10% increase in new account revenue mean to your business? How about 20%? Imagine that for a moment. You’re probably thinking about the great sales rewards trip to Hawaii or the organizational awards you might receive and certainly the big bonus check that could result from such a jump. It turns out that you aren’t the only sales executive focused on acquiring new accounts.

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Strategic Talent Development: Maximizing Talent to Drive Improved Sales Performance (white paper)
Driving Forces

In today’s business environment, change is a constant that cannot be escaped. Changing customer preferences are putting pressure on all businesses to adopt new strategies and execute them seamlessly. Increasing competition is a constant as industries adapt to a “new normal” that requires faster time to market for new products and services, new ways to connect with customers in an increasingly social world and the ability to respond to threats from new competitors in the market. The right strategy with the right people to execute the strategy is paramount in a rapidly changing business environment.

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