SALES CAPITAL MANAGEMENT
The rapid pace of change in today’s business environment creates the need for an increasing number of companies to transform their sales organization. These transformations involve what they sell, who they target, how they sell, and why customers will buy from them.
SOAR Sales Capital Management℠ enables clients to best align their sales team, sales talent, and customer engagement approach with go-to-market strategies to maximize their return on investment.
THE SOAR TOUCH™
Research suggests that up to 90% of new knowledge and skills are lost within a year due to little practical follow up or reinforcement. The SOAR Touch™ is a comprehensive framework designed to address sustainability of the change initiative by incorporating:
- Face to face implementation and training
- Self-paced modules delivered on-demand
- Virtual live instructor led training delivered on a regular schedule
- Virtual coaching and collaborative learning
Winning in today’s market requires effective customer engagement across the sales team. SOAR Sales Role Design defines the sales roles required to align with the customer engagement approach.
Building a Success Guide for each role enables sales team members to have a clear understanding of the key success factors for driving execution of the go-to-market strategy while creating the optimal customer experience. This allows our clients to connect their sales team with the customer engagement approach to optimize the buying experience.
In order to accelerate profitable growth, the sales team must be designed in a way that connects the team with a singular focus on the customer. Focusing on the customer with the right coverage model optimizes both sales team performance and the customer buying experience.
SOAR Sales Team Design services allow our clients to use their sales resources more effectively while improving the customer buying experience. This results in improved revenues and margins with a lower cost of sales.
In order to be successful in today’s ever-changing environment, it is critical to understand how current sales talent stacks up against the new expectations of a rapidly evolving marketplace. This understanding combined with actionable insights enables our clients to identify the gaps between their current sales talent and the talent required to execute new go-to-market strategies.
We help clients develop a deployment strategy that will ensure maximum sustainability at the role and team levels.