This episode is hosted by John Thackston, Vice President of Client Engagements at SOAR Performance Group, and features guest speaker Toby Carrington, Senior Vice President, Head of Global Sales Operations at Siemens Healthineers. Toby provides insight, initiatives and ideas surrounding the topic of strategic customers and selling in the healthcare space.
A new generation of buyers has grown up with the subscription buying model, a model promoted every day through the proliferation of apps offering everything from fitness to finance – all delivered at the tap of a finger.
In his book, Subscribed: Why the Subscription Model Will Be Your Company’s Future – and What to Do About It, Tien Tzuo, founder of Zuora, says executives need to think about how their companies will thrive in a subscription business. According to Tzuo: “If you’re not shifting to this business model now, chances are that, in a few years, you might not have any business left to shift.”
Recently, our team had the privilege of attending the board meeting for a large division of a Fortune 500 company. The topic for this discussion was how their organization will grow at 5x the rate of their market. Yes, you read that correctly. Their organization believes so strongly in product and people that they have decided that they will brave the journey to grow not 2x or even 3x, but 5x the rate of their market
Thank you to everyone that came out to the Chicago Sales Leadership Community meeting. It was a great opportunity to network, share and learn. The meeting included a panel discussion on “Optimizing the Sales Coverage Model to Best Engage Prospects and Customers”. The panel from the community shared insights and perspectives on how their companies are improving their engagement with prospects and customers through their efforts to optimize their sales coverage model.
Meeting topic: Optimizing the Sales Coverage Model to Best Engage Prospects and Customers
Please join us at the Atlanta Sales Leadership Community meeting on May 10th. It’s a great opportunity to network, share and learn. The meeting will include a panel discussion on “Optimizing the Sales Coverage Model to Best Engage Prospects and Customers”. The panel from the community will share insights and perspectives on how their companies are improving their engagement with prospects and customers through their efforts to optimize their sales coverage model. You will leave the meeting with approaches you can use to sell more and deliver more customer value. To learn more about the community, follow this link.
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