Articles Tagged with: sales operations
October 5, 2018 — Sales Leader View on Sales Enablement — Atlanta Sales Leadership Community

Meeting Topic: Sales Leader View on Sales Enablement

October 5, 2018 -- Sales Leader View on Sales Enablement -- Atlanta Sales Leadership Community

  • Sales enablement is a popular term that has different meanings in different organizations.
  • Sales enablement is about providing the resources to empower each sales professional to generate the highest volume of sales possible.
  • Resources typically include education, sales support, tools, and coaching.
  • The sales enablement resources will increase the potential for connecting with the right prospects and gaining new business.
  • The sales enablement resources will aid in broadening the range of goods or services purchased by existing customers.

Please join the Atlanta Sales Leadership Community meeting on October 5th as executive sales leaders from the community share insights and perspectives on sales enablement.  During the discussion, the sales leaders will talk about sales enablement within their companies, the impact of sales enablement on sales performance, and how sales enablement supports their customer-centric approaches.  You will leave the meeting with approaches you can use to sell more and deliver more customer value.

Read More


September 27, 2018 — Breaking Down the Adoption Barrier — Dreamforce 2018

Breaking Down the Adoption Barrier

When Sales Enablement isn’t actually enabling sales and how you can leverage your investment in Salesforce to improve sales results

September 27, 2018 -- Breaking Down the Adoption Barrier -- Dreamforce 2018From 2013 – 2017 the number of companies with a dedicated sales enablement function increased from 20% to over 60%*. In spite of this fact, quota attainment dropped from 58% to 53%**. At this highly engaging workshop you will have the opportunity to:

  • Diagnose why Sales Enablement isn’t moving the needle as expected
  • Participate in Interactive Sessions with your peers to discuss challenges and opportunities to drive more business impact with sales enablement
  • Explore real customer case studies of how leading organizations create business value with sales enablement
  • See examples of how other Salesforce customers leverage native apps and Salesforce to improve sales results

You will leave this workshop with practical tools which you can use to:

Read More