Recorded Future is the world’s largest cyber threat intelligence company, providing AI-driven cyber threat intelligence to more than 2,000 organizations across the globe. Chris Holden is the former Chief
TESTIMONIALS
"The level of consistency SOAR brought has really smoothed out what otherwise was a highly variable experience for our customers." Read more
"The what and the why was pretty evident. What John and the SOAR team really gave the team was the how. How do they actually do these things? I know I need a champion. How do I get one?" Read more
"It was really time to value. We got something built out that was cross-functionally sponsored by everyone, and we were more quickly able to train up this whole new team of CSMs on this consistent methodology." Read more
"That hands-on feel is what makes a program successful. That's the difference [working with SOAR] versus working with others I have in the past… the white glove service you don't get often in life anymore." Read more
"Our quantitative outcomes went up significantly because we were having better conversations around measurements that a leader of a post sales organization cares about." Read more
"I like that we're able to combine our obvious competence in enablement with your subject matter expertise and craft something that we know is going to be effective for our teams." Read more
ENGAGE DIFFERENTLY
Buyer behavior is changing at an accelerated pace. These changes are driving new requirements for organizations to engage differently. Research from organizations like Gartner, TSIA and the Sales Leadership Community are showing:
- Buyers are 50-75% through their evaluation process before engaging with sales teams
- 70% of organizations are experiencing growth in revenue from subscription based offers
- 62% of organizations are experiencing a decline in revenue from product based offers
Buyers
Teams
Leaders
In order to effectively differentiate, win, and grow in this environment, organizations must engage differently across their buyers, teams, and leaders.
Recent research from TSIA has shown that organizations with an engagement model aligned with their customers that leverage value based engagement principles have 39% greater return on effort across their sales and customer success teams.
This means organizations that aren’t engaging differently are,
- Suffering from reduced business performance
- Losing in their market by creating poor customer experience
- Experiencing inefficiency with their customer facing teams
Organizations that Engage Differently are able to
Accelerate Revenue Growth
Elevate Team Performance
Pivot Go To Market
Outcomes achieved by SOAR clients through Engaging Differently
- Accelerating growth rates by as much as 30% year over year
- Reducing net churn by more than 20%
- Increasing customer adoption by more than 22%
- Saving over $1million through improved hiring and ramping of new sales team members
Land
ADOPT
EXPANd
RENEW
Engaging Differently impacts the full lifecycle, from landing new customers, driving adoption of solutions, expanding existing accounts and renewing/retaining customers. SOAR can help you Engage Differently to address problems like :
- Elongated Sales Cycles
- Increasing Churn/Downsell
- Pressure on Deal Sizes
- Decreasing Renewal Rates
Differentiate, Win, and Grow
GROW SHARE OF WALLET
WITH TOP ACCOUNTS
How SOAR helped a medical diagnostics company increase share of wallet and generate incremental opportunities.
ACCELERATING RETENTION
& Growth for Achieve3000
Learn how SaaS edtech provider Achieve3000 partnered with SOAR to drive a $7 million improvement in retention.
DRIVE
GROWTH
IN STRATEGIC INNOVATION PRODUCTS
How SOAR helped a technology company drive growth in strategic innovation products.
WSO2 is an open-source technology company providing API management, integration, and identity solutions to enterprises worldwide. Following an acquisition in 2024 by private equity firm EQT, WSO2 set the objective
Speakers John Thackston Lourdes Reed Meenu Agarwal Webinar Abstract 🎯 Need help moving from AI mandate to real adoption, whether internally or with your customers? We helped Thomson Reuters Legal
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