ENGAGE DIFFERENTLY

Buyer behavior is changing at an accelerated pace. These changes are driving new requirements for organizations to engage differently. Research from organizations like Gartner, TSIA and the Sales Leadership Community  are showing:

  • Buyers are 50-75% through their evaluation process before engaging with sales teams
  • 70% of organizations are experiencing growth in revenue from subscription based offers 
  • 62% of organizations are experiencing a decline in revenue from product based offers

Buyers

Teams

Leaders

In order to effectively differentiate, win, and grow in this environment, organizations must engage differently across their buyers, teams, and leaders. 

Recent research from TSIA has shown that organizations with an engagement model aligned with their customers that leverage value based engagement principles have 39% greater return on effort across their sales and customer success teams. 

This means organizations that aren’t engaging differently are,

Organizations that Engage Differently are able to

Accelerate Revenue Growth

Accelerate Revenue Growth

Elevate Team Performance

Elevate Team Performance

Pivot Go To Market

Pivot Go To Market

Engaging Differently

Outcomes achieved by SOAR clients through Engaging Differently

Land

ADOPT

EXPANd

RENEW

Engaging Differently impacts the full lifecycle, from landing new customers, driving adoption of solutions, expanding existing accounts and renewing/retaining customers. SOAR can help you Engage Differently to address problems like :

Differentiate, Win, and Grow

Grow Share

GROW SHARE OF WALLET

WITH TOP ACCOUNTS

How SOAR helped a medical diagnostics company increase share of wallet and generate incremental opportunities.

Improve Sales

ACCELERATING RETENTION

& Growth for Achieve3000

Learn how SaaS edtech provider Achieve3000 partnered with SOAR to drive a $7 million improvement in retention. 

Increase Revenue

DRIVE
GROWTH

IN STRATEGIC INNOVATION PRODUCTS

How SOAR helped a technology company drive growth in strategic innovation products.

Listen to a conversation with CEO John Thackston on the Extraordinary Pursuits Podcast by BIP Ventures.

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Listen to a conversation with CEO John Thackston on the Cold Ones podcast. “In Episode 19 of the COLD ONES Podcast, we delve into the shifting demands of the industry

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  The SOAR Report Spring 2024 How is AI Affecting your business? This spring, SOAR has been learning all about AI! Included in this newsletter: A note from our CEO, John

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