Executive Panel Discussion: Planning for Growth in 2024 – Balancing New Account Acquisition and Existing Customer Expansion
Senior executives shared perspectives and insights related to planning for next year.
The discussion answers these questions:
- What factors are you considering when planning for next year?
- What is the right balance between new account acquisition and existing customer expansion?
- What changes are you considering to your organization structure?
- What initiatives are you putting in place to support the balance?
Listen online or download to listen later:
Recording of Gainsight Pulse Conference: Key Skills CSM Teams Need to Succeed in 2023
In 2023, Customer Success Managers are stuck between the often opposing priorities of customers and companies. Customers are scrutinizing budget, spend and value more than ever, while companies are prioritizing renewal and expansion revenue. This leaves CSMs navigating many expectations from various directions.
How can your organization equip your CSMs to succeed in this environment? Watch this presentation by John Thackston, CEO at SOAR Performance Group, and Easton Taylor, VP of Customer Success at Gainsight, from Gainsight’s 2023 Pulse Conference
You can also watch the original webinar and read our blog based on this topic.
Webinar: Key Skills CSM Teams Need to Succeed in 2023
In 2023, Customer Success Managers are stuck between the often opposing priorities of customers and companies. Customers are scrutinizing budget, spend and value more than ever, while companies are prioritizing renewal and expansion revenue. This leaves CSMs navigating many expectations from various directions.
How can your organization equip your CSMs to succeed in this environment? Watch this conversation between John Thackston, CEO at SOAR Performance Group, Easton Taylor, VP of Customer Success at Gainsight, and Andy Thompson, AVP Consulting & Client Success at Recorded Future.
You can also read our blog based on this webinar: 4 Keys to Equip CSMs to Succeed.
Webinar: Driving Breakthrough Growth Within the Customer Base
As we move through 2023, there are many forces making new customer acquisition a challenge:
Frozen budgets
More decision makers involved
Higher scrutiny of new investments and suppliers
As a result, organizations are making growing within the customer base a priority. In this webinar, learn:
The five reasons organizations struggle with account growth
How to build an effective customer expansion program
How to operationalize customer expansion within your CRM