How to Use Customer Success as a Growth Engine and Growth Accelerator
At recent meetings of the Sales Leadership Community, Customer Success and Sales leaders discussed how to use Customer Success as a growth engine and growth accelerator in your organization. Customer Success focuses on creating a positive customer experience to leverage every aspect of the customer engagement life cycle to initiate growth in your organization.
Continue reading to discover how to grow your revenue by:
- Using Customer Success as a differentiator
- Using Customer Success to bridge the gap between Sales and Services
- Using Customer Success to be proactive in customer relationships
Think Differently and Engage Differently: Two Requirements for Becoming More Strategic to Your Most Important Accounts
Whether your organization is large or small, becoming more strategic to your most important accounts is likely a priority. Regardless of where you are on your journey—from departmental selling to enterprise selling to strategic account management—you may be wondering if strategic account management is worth the investment for your company.
The Future of Buyer and Customer Engagement
The global pandemic has accelerated the movement towards virtual buyer engagement and away from face-to-face engagement. This has resulted in changes in buyer behavior. Many sales as well as customer success leaders are now asking the question: moving forward, will we stick to the new methods of buyer and customer engagement or return to the old ways?
3 Imperatives to Finish the Year Strong and Start Next Year Fast
For sales leaders, end of year brings competing demands to finish the current sales year strong while also getting your team ready to start fast next year. At a previous meeting of the Atlanta Sales Leadership Community, sales leaders from FIS, Ernst & Young, and ABB Enterprise Software shared tips to strategically navigate Q4. Keep reading to discover 3 keys to end the year on top and start the new year ahead: