Category: News
Kerry Frederick Joins the SOAR Performance Group Team
New Practice Leader Expands Global Sales Capabilities for Increasing Client Sales Performance

Atlanta, GA – SOAR Performance Group announces the addition of Kerry Frederick as a SOAR Practice Leader. Kerry brings to his affiliation with SOAR extensive experience as an executive leader and front-line contributor to the global growth of technology and consulting firms. His experience includes both successful U.S. and International product launches to penetrate new markets and drive global expansion. This includes putting in place direct sales teams, building channel strategies and alliance partnerships for accelerating growth.

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Charlie Thackston Publishes New Book Titled Change Velocity: The Secret to Leading a Successful Sales Transformation
“Many business transformations fail but not because they weren’t necessary or good ideas. They fail because the change does not happen fast enough.”

Atlanta, GA – If you feel like you are constantly scrambling to keep up with the accelerating rate of changes in your market, Charlie Thackston’s new book titled ‘Change Velocity: The Secret to Leading a Successful Sales Transformation’ can help. Through personal anecdotes from experiences in business and life, Charlie makes organizational transformation accessible.

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Atlanta Sales Leadership Community Hosts Panel Discussion on Strong Finish / Quick Start (meeting summary)
Panelists provide sales leadership perspective on topic of “Finishing the Year Strong and Getting Ready to Start Fast Next Year”

Atlanta, GA – The end of the year can be stressful for sales leaders as they strive to deliver on expectations for the current year while working in parallel to prepare their sales teams for the upcoming year. To help sales leaders gain the competitive edge, the Atlanta Sales Leadership Community hosted a moderated panel discussion on the topic of “Finishing the Year Strong and Getting Ready to Start Fast Next Year” on October 7th at the Northcreek Conference Center.

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SOAR Performance Group Releases Findings of 2016 Remote Sales Effectiveness Research Study

Atlanta, GA – In our 2016 Remote Sales Effectiveness survey, over one third of respondents are in a physical office fewer than five days per month. This presents challenges for sales leaders and sales managers with the primary areas being knowledge transfer and engagement. The research findings suggest three important ways to combat these challenges, lead more effectively, and deliver sales performance.

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