Every business has customers that acknowledge in a deep and tangible way the value created through working together. These value based relationships are extremely difficult to develop, but have a huge impact on long-term customer success. In this webinar, learn how Recorded Future:
A new generation of buyers has grown up with the subscription buying model, a model promoted every day through the proliferation of apps offering everything from fitness to finance – all delivered at the tap of a finger.
In his book, Subscribed: Why the Subscription Model Will Be Your Company’s Future – and What to Do About It, Tien Tzuo, founder of Zuora, says executives need to think about how their companies will thrive in a subscription business. According to Tzuo: “If you’re not shifting to this business model now, chances are that, in a few years, you might not have any business left to shift.”
Recently, our team had the privilege of attending the board meeting for a large division of a Fortune 500 company. The topic for this discussion was how their organization will grow at 5x the rate of their market. Yes, you read that correctly. Their organization believes so strongly in product and people that they have decided that they will brave the journey to grow not 2x or even 3x, but 5x the rate of their market.
Thank you to everyone that came out to the Atlanta Sales Leadership Community meeting. It was a great opportunity to network, share and learn. The meeting included a panel discussion on “How is Technology Helping You Improve the Customer Buying Experience?”. The panel from the community shared their insights and perspectives on how their companies are using technology to improve the customer buying experience. We look forward to seeing you at the next meeting!
Thank you to everyone that came out to the Chicago Sales Leadership Community meeting. It was a great opportunity to network, share and learn. The meeting included a panel discussion on “Aligning Sales and Marketing to Drive Results”. The panel from the community shared insights and perspectives on the difficult challenge of aligning sales and marketing to drive results.
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