Listen to a conversation with CEO John Thackston on the Extraordinary Pursuits Podcast by BIP Ventures. Read More
Listen to a conversation with CEO John Thackston on the Cold Ones podcast. “In Episode 19 of the COLD ONES Podcast, we delve into the shifting demands of the industry and explore best practices to adapt with John Thackston, CEO of SOAR Performance Group. He tackles a burning question: Is outbound sales really on its…
In my conversations with chief revenue officers (CROs), a recurring theme is emerging. They tell me: “John, we just aren’t effectively articulating our value and differentiation.” While this has long been a challenge for sales leaders, several macro forces have accelerated this issue: Corporate priorities shifting – for many years the focus was on…