How SOAR Helped SOCi Increase Rep Productivity and Attainment
SOCi, a leader in AI-powered marketing solutions for multi-location businesses, partnered with SOAR Performance Group to execute a critical revenue strategy transformation. Under the leadership of President & Chief Revenue Officer Ed Calnan, SOCi shifted from fragmented product sales to integrated platform selling while dramatically improving sales team performance. The ChallengeStrategic Misalignment in Go-to-Market ApproachAfter nine...